PART 5 OF 7

InsurTech & WealthTech

Comprehensive coverage of IRDAI InsurTech regulations, web aggregators, SEBI robo-advisory rules, investment advisory regulations, and technology-driven financial services.

1. InsurTech Regulatory Framework

InsurTech refers to technology-driven innovation in the insurance sector. In India, InsurTech is regulated by the Insurance Regulatory and Development Authority of India (IRDAI).

1.1 Key IRDAI Regulations for InsurTech

  • IRDAI (Insurance e-commerce) Guidelines 2017: Framework for online insurance sales
  • IRDAI (Insurance Web Aggregator) Regulations 2017: Regulations for comparison platforms
  • IRDAI (Registration of Corporate Agents) Regulations: Corporate agency norms
  • IRDAI (Insurance Brokers) Regulations: Broker licensing requirements
  • IRDAI Sandbox Regulations 2019: Innovation testing framework

1.2 Distribution Channels for InsurTech

Channel Description Key Requirements
Web Aggregator Comparison platforms IRDAI registration, Rs. 50 lakh deposit
Insurance Broker Full distribution rights IRDAI license, capital requirements
Corporate Agent Tied to max 3 insurers per category IRDAI registration
Point of Sale (PoS) Simple products only Training certification
Direct (Insurer website) Insurer's own platform Insurer's e-commerce guidelines

2. Insurance Web Aggregators

Web aggregators are entities that provide comparison services for insurance products from multiple insurers on a single platform.

2.1 Registration Requirements

  • Company registered under Companies Act
  • Minimum paid-up capital as specified
  • Security deposit of Rs. 50 lakhs with banks
  • Adequate infrastructure and IT systems
  • Qualified principal officer

2.2 Operational Requirements

  • Product Display: Must display products from all insurers with agreements
  • Neutral Presentation: Cannot promote any particular insurer
  • Premium Calculation: Must show accurate premium from insurers
  • No Solicitation: Cannot advise on product selection
  • Lead Generation: Only collect and forward leads to insurers

Web Aggregator vs Broker

Web aggregators can only compare and display products - they cannot provide advice or recommend specific products. If a platform provides recommendations or advice, it must be licensed as a broker or corporate agent.

2.3 BIMA Sugam - National Insurance Platform

IRDAI is developing BIMA Sugam, a unified insurance platform that will:

  • Enable policy purchase from any insurer
  • Provide single view of all policies
  • Facilitate claim settlement
  • Enable portability between insurers

3. WealthTech Regulatory Framework

WealthTech encompasses technology solutions for investment management, advisory, and portfolio management. SEBI is the primary regulator.

3.1 Key SEBI Regulations

  • SEBI (Investment Advisers) Regulations 2013: IA registration and conduct
  • SEBI (Portfolio Managers) Regulations 2020: PMS licensing
  • SEBI (Research Analysts) Regulations 2014: Research analyst registration
  • SEBI (Stock Brokers) Regulations: Discount broker norms
  • AMFI Guidelines: Mutual fund distribution

3.2 Investment Adviser Registration

Requirement Individual IA Corporate IA
Net Worth Rs. 5 lakhs Rs. 50 lakhs
Qualification Professional certification Principal officer qualified
Experience 5 years financial services Principal officer - 5 years
Registration Fee Rs. 5,000 Rs. 25,000
Maximum Clients 150 No limit

4. Robo-Advisory Regulations

Robo-advisors provide automated, algorithm-driven investment advice with minimal human intervention.

4.1 SEBI's Position on Robo-Advisory

SEBI has clarified that robo-advisory services fall under the Investment Advisers Regulations:

  • Robo-advisors must register as Investment Advisers
  • Algorithms must be disclosed to SEBI
  • Suitability assessment mandatory before advice
  • Human oversight required for algorithm decisions
  • Clear disclosure that advice is algorithm-generated

4.2 Compliance Requirements

  • Risk Profiling: Must assess client risk tolerance before advice
  • Suitability: Recommendations must be suitable for client profile
  • Disclosure: Clear disclosure of algorithm methodology
  • Fee Structure: AUM-based or fixed fee; no commission
  • Record Keeping: Maintain records of advice given

Robo-Advisory vs Execution-Only

Robo-Advisory (Requires IA Registration):

  • Provides personalized investment recommendations
  • Creates model portfolios based on risk profile
  • Suggests rebalancing actions

Execution-Only Platform (No IA Registration):

  • Only executes customer's orders
  • Provides general information, not advice
  • No personalized recommendations

4.3 IA Regulations 2020 Amendment - Key Changes

  • Segregation of advisory and distribution activities
  • Fee-only model for investment advisers
  • Prohibition on receiving commissions from products recommended
  • Enhanced disclosure requirements
  • Client-level segregation of advisory records

5. Mutual Fund Distribution Platforms

5.1 Direct vs Regular Plans

Aspect Direct Plan Regular Plan
Distribution Direct from AMC Through distributor
Expense Ratio Lower Higher (includes commission)
Advisor Commission None Trail commission to distributor
Suitable For DIY investors Investors needing guidance

5.2 MF Utilities and Common Platform

MF Utilities (MFU) and similar platforms provide:

  • Single platform access to multiple AMCs
  • Common Account Number (CAN) for investors
  • Consolidated portfolio view
  • Transaction processing across AMCs

5.3 AMFI Registration for Distributors

  • NISM certification mandatory
  • AMFI Registration Number (ARN) required
  • KYD (Know Your Distributor) compliance
  • Continuing education requirements

6. Emerging InsurTech/WealthTech Models

6.1 Embedded Insurance

Insurance bundled with other products/services:

  • Travel insurance with flight bookings
  • Device protection with electronics purchase
  • Health cover with fitness apps
  • Requires corporate agency or PoS tie-up

6.2 Goal-Based Investing Platforms

  • Platforms helping users save for specific goals
  • May require IA registration if advice is provided
  • Execution-only if no personalized recommendations

6.3 Fractional Investing

  • Investing in fractions of expensive assets
  • Real estate fractional ownership regulated by SEBI (REITs/InvITs)
  • Stock fractional investing not permitted in India currently

Regulatory Sandbox

Both IRDAI and SEBI have regulatory sandbox frameworks where InsurTech and WealthTech companies can test innovative products with relaxed regulatory requirements before full compliance.

7. Compliance Checklist

7.1 InsurTech Compliance

  1. Determine appropriate distribution channel (web aggregator/broker/corporate agent)
  2. Obtain required IRDAI registration
  3. Implement product comparison neutrality
  4. Ensure premium calculation accuracy
  5. Maintain required deposits and capital
  6. Comply with data protection requirements

7.2 WealthTech Compliance

  1. Determine if activities constitute "investment advice"
  2. Register as Investment Adviser if providing advice
  3. Implement suitability assessment framework
  4. Adopt fee-only model (no commissions if IA)
  5. Disclose algorithm methodology to SEBI
  6. Maintain proper records of advice
  7. Separate distribution from advisory activities